Dear, Klairs


Dear, Klairs X Soft Goat Collaboration

Nowadays when we try to avoid visiting offline stores due to COVID-19, ‘live streaming shopping’, where products are sold live right from home through mobile apps and internet platforms, is becoming a new trend. Live streaming shopping is also a new source of joy in our daily lives as we can interact with the seller in real-time about the products.

On December 20th, Dear, Klairs opened a live streaming shopping with Soft Goat and met customers from the other side of the world. We specially invited Dear, Klairs’ official distributor and founder of GLOWiD Cecilia Ortmark Söder, where she talked about Dear, Klairs products and the philosophy of the brand as well as her own beauty tips.

 Soft Goat Live streamingSoft Goat Live streaming

During this live streaming shopping Cecilia Ortmark Söder interacted with customers in Sweden while applying the Dear, Klairs’ million selling product Supple Preparation Toner, and the Freshly Juiced Vitamin E mask that can be used as a moisturizer and a sleeping mask. To celebrate the live streaming shopping collaboration with SoftGoat, we held an event to give Klairs Goodie Bags to customers who made a purchase of more than 2,000 SEK, and we could really feel Dear, Klairs popularity because The Goodie Bags we prepared for this event sold out in a very short time. 🙂

In addition, Dear, Klairs held a three-day event starting on November 30th to give the Dear, Klairs Vitamin Duo Trial Kit to customers who made a purchase of more than 1,500 SEK from Soft Goat. We went out of all quantities in just one day of the event, assuring our status once again as a global beauty brand.

Vitamin Duo Trial Kit - KLAIRS | Wishtrend

Dear, Klairs has grown for the last 10 years by sincerely listening to our customers from all over the world and actively communicating with each and every customer. We will continue to actively interact with our global audience through more collaborations with brands that share the same values with Dear, Klairs, so please look forward to them!

>> Detail More Dear, Klairs X Soft Goat Collaboration

* Soft Goat is a clothing company that produces cashmere based on ethical and transparent production processes that are less harmful to the Earth and do not harm animals for a sustainable future with animals and humans.