– Supple Preparation Unscented Toner surpassed 8M units, Freshly Juiced Vitamin Drop 4M, and other hero products reached key distribution marks worldwide (shipment data includes full-size & mini formats).
– The Supple Preparation Unscented Toner remains a global favorite, Freshly Juiced Vitamin Drop delivers brightening and revitalizing care with 5% Vitamin C, and Midnight Blue Calming Cream provides gentle, long-lasting hydration for sensitive skin.
– New launches like EGF Blue AC Calming Serum & Toner Pads complete our portfolio, reflecting Dear Klairs’ commitment to listening to customer needs and delivering effective, trusted skincare.
Dear Klairs is proud to celebrate continued success across its key product lines, reaching new global distribution milestones as of June 2025.
Based on shipment data (including both full-size and miniature formats), our top-performing products have now reached:
– Supple Preparation Unscented Toner: 8 million units
– Freshly Juiced Vitamin Drop: 4 million units
– Supple Preparation Facial Toner: 3 million units
– Midnight Blue Calming Cream & Sheet Mask: 2 million units each
– Freshly Juiced Vitamin E Mask / Tencel Sheet Mask / Soothing Cream: 1 million units each
Supple Preparation Unscented Toner
A flagship item since its launch in 2018, this fragrance-free version of our original toner was developed in response to customer demand. It continues to lead our portfolio, now exceeding 8 million units globally. The journey began with the Facial Toner in 2016, which laid the foundation for what would become a beloved line among customers worldwide.
Freshly Juiced Vitamin Drop
The Vitamin Drop, a daily essence with 5% pure Vitamin C, has earned recognition for its skin-brightening and rejuvenating effects. Alongside the Freshly Juiced Vitamin Pads, a global favorite for gentle exfoliation, the line continues to grow. The upcoming Vitamin Cream will further support skin barrier health with long-term antioxidant care.
Midnight Blue Calming Cream
A gentle, guaiazulene-rich formulation, the Midnight Blue Calming Cream provides immediate soothing and long-lasting hydration without stickiness. With over 2 million units shipped, the Blue line’s popularity is growing. New additions like the EGF Blue AC Calming Serum and Calming Toner Pads offer a complete, step-by-step routine for sensitive skin concerns.
These achievements reflect our ongoing commitment to creating effective skincare that listens to real customer needs. Guided by the philosophy, “Respect Your Sensitivity,” Dear Klairs will continue to evolve with trust, transparency, and care at the heart of every product we make.